[Ringle]Paraphrasing-2(230225)

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Minji - working at a startup as software engineer for 7 years, converting career to developer, learning process of supply chain, planning of moving out Korea in near future

 

Q1.

It describes how blue bottle made their own brand. Most interesting point of blue bottle is that they didn’t follow the easy way which the others made.

It describes how blue bottle made their own brand. Most interesting point of blue bottle is that they didn’t follow the easy way which the others made.

The passage describes the overall branding of Blue Bottle Coffee. The most interesting aspect of the passage to me, was that Blue Bottle prioritized high quality of coffee to justify prices.

• try to stay away from vague articles "it", "they", "things"
• Prioritize = to make important
• justify = to show reason behind

justify = to show reason behind

I justified eating a cookie because I felt like my blood sugar was low.

 

Q3. I’m type of person who can’t live without coffee. But what matters is coffee not culture about it.

I’m type of person who can’t live without coffee. But what matters is coffee not culture about it.

Personally, I am the type of. person who cannot live without coffee. However, I believe that the quality of the coffee is what matters, not the culture around creating an overall expensive experience. For example, I enjoy high quality coffee, but I don't care to pay more for expensive cups, seating, or ambiance of a coffee shop.

ambiance → (ahm-bee-ahh-nce) → "vibe"

• i.e. mood, environment
• Ex. I like the ambiance of this restaurant because of the music, the lighting, the furniture.

 

Q4. Do you foresee any upcoming trends related to coffee or beverage culture?

 

Personally, in Korea, is the limit of coffee culture already done, so, but in my opinion they too much obsession with culture related to the coffee, like the quality of the coffee bean. So, expect that they more pay attention to the quality of the coffee.

Personally, in Korea, is the limit of coffee culture already done, so, but in my opinion they too much obsession with culture related to the coffee, like the quality of the coffee bean. So, expect that they more pay attention to the quality of the coffee.

When it comes to upcoming trends about coffee culture, particularly in Korea, the coffee culture has really peaked in popularity. However, in my opinion there is already too much obsession surrounding/related to coffee culture. For example, the attention of detail given to the quality of the coffee bean. I expect the trend will be paying more attention to the overall quality of the coffee, and not just the beans. First sentence → restating the question middle sentences → thought processlast sentence → should directly answer your question

Common professional substitutions

• but → however
• so (as a conclusion) → as a result, therefore
• because → due to the fact
• Also → in addition, furthermore
• I think → Personally/in my opinion